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The Radi-Aid Awards - originally named The Radiator Awards - is an annually event created by the Norwegian Students’ and Academics’ International Assistance Fund (SAIH), spawned by the satirical campaign and music video Radi-Aid: Africa for Norway in 2012. By highlighting the best and worst charity ads of the year, the goal with the Radi-Aid Awards is to change the way fundraising campaigns communicate and engage people in issues of poverty and development [according to the site editor's information, editorial staff ilissAfrica]. ....
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